Barwa Bank, Qatar's newest Sharia'h compliant banking service provider, was invited to showcase the details and unique features of its new concept branch that was announced to customers in Qatar earlier last month.
The invitation came from Parma University in Italy where Hussain Fakhri, Head of Marketing Communications at Barwa Bank addressed the students of masters programme in Retail Banking, and explained the vision and concept behind the branch. (full story)
Fakhri highlighted how the branch represents an environment that is welcoming and promotes easy, efficient and innovative banking. He also explained how the branch design truly personifies Barwa Bank's slogan, "The Future has a Bank", and realises the trends of tomorrow, today.
The presentation introduced the vision and values of Barwa Bank to the students, and its relation to the traditions of hospitality and warmth of the Qatari society. Then, students were introduced to the concept of paperless banking which was the result of major efforts by Barwa Bank to simplify the banking procedures.
The presentation illustrated how customers in the new branch will feel the difference from the very beginning, as the branch features a state of the art paperless queuing system, and unique touch screens that allow staff to complete banking transactions together with customers in an efficient and easy way.
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